As we’ve mentioned before, despite a growing public awareness about the plight of chimpanzees in entertainment, they are still being exploited for a cheap laugh. Recently, Great Clips (a nationwide hair salon franchise) aired a commercial launching their new feature, “Clip Notes” with a chimpanzee toward the end. The chimpanzee is seen exhibiting a “fear grimace” – a sign that they were likely beaten or abused prior to the commercial’s production.
Please write to Great Clips to ask them to pull the commercial from the air and pledge to never work with apes again.
Sample Letter to Great Clips:
Dear Ms. Olsen:
I was shocked and disappointed to hear that Great Clips has a commercial that features a young chimpanzee. You should know that chimpanzees used in entertainment are torn away from their mothers as infants, often repeatedly beaten during training, and then discarded when they become too strong to be managed.
Using a chimpanzee for a cheap laugh sends the message that these amazing beings are simply props. Surely you are aware that chimpanzees are endangered species in critical need of protection? You are exploiting chimpanzees for your own profits and this is an unacceptable business practice.
Please make the compassionate decision to remove the chimpanzee from your commercial, and please consider to never exploit great apes for entertainment purposes again. Thank you for your consideration of my comments on this urgent matter.
You may also submit your comments to their Facebook page, or post Tweets that express your concern, such as: @GreatClips I was disappointed to see a chimp in your ad for #clipnotes. Please remove the ad! www.chimpsnw.org
**If you send a letter, please BCC EyesOnApes@ChimpsNW.org for tracking purposes. Thank you!